Marketing

Wednesday, May 14, 2008

Article Marketing - How to Improve Your Targeted Lead Generation Using Article Writing Techniques

Like most internet marketers, network marketers and online business owners you are always searching to find responsive sources of targeted lead generation and increased web site traffic, at least thats what I am constantly being asked about.

You have heard it all before, all the things you must do:

  • Target your market
  • Increase web site traffic
  • Entice responses to your opt in forms
  • Collect your leads contact information
  • Improve conversion rates
  • Build your lists
  • Monetize your lists

Your question is still - How do you do that effectively?

Start by learning how to deploy an article writing strategy to target your lead generation efforts by:

  1. Researching the categories in popular article directories, and select topics that are relevant to your target market for your article writing campaign
  2. Researching keyword phrases related to those topics, for example, if you Google "targeted lead generation" or "lead generation you will find the competition is 11, 300 for the former compared to 1,900,000 for the latter, hence you would use the phrase "targeted lead generation" to attract visitors interested in that segment of the broader lead generation market.
  3. Targeting your keyword phrases in your article writing, to improve your conversion rate of article readers to visit the "targeted lead generation" anchor text in the link of your articles "bio" or "resource box" leading them to your web site.
  4. Providing valuable content to help your readers answer their questions, or solve the problem is your primary purpose in article writing. By doing so you will establish yourself as a "go-to" resource in your target market, that your targeted leads will want to hear from, so they will be willing to give you their contact information, if you ask them in an appropriate manner.

Do you want to learn more about how I do it? I have just completed my brand new e-book, a guide to creating profits online successfully - "How to Breathe Life into Your On-Line Business"

- Download it here - Free: - Learn How Targeted Lead Generation Starts the Art of Creating Profits Online

Are you just getting started online, or trying to jump start your sagging profits online again? Discover How to Help Your Online Business with Targeted Lead Generation Here Now

Leo Hanes is full time internet marketer, writing and publishing over 100 articles and four books primarily focused on the core principles of creating profits online.

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