Article Marketing Techniques Revealed - 7 Article Marketing Techniques for More Traffic and Sales

Have you ever picked up one of your favorite books, skimmed through the beginning, then didn't stop reading until you were on chapter 10?

That's your number one technique for writing effective articles:

1. Captivating introduction
I guarantee that's a book that had a good introduction! Try to captivate your readers to read on. What good is an article if no one gets past the first paragraph?

2. Benefit driven headline, something quantitative
7 benefits of this, 4 tips of that, something with a definable characteristic they know they will be getting more information about.

3. Benefit-driven subheadings
You are providing information for the reader, but focus on benefits, not just features. Don't just say, "This widget has five arms." Focus on benefits, such as, "More family time: This widget does the dishes and the laundry at the same time.

4. No need to keyword-cram
Contrary to popular belief, you do not need to lower the quality of your writing by cramming keywords for a particular density. (If you don't know what I'm talking about, then don't worry about it.) All you need to do is have your keyword in title, a couple of times in intro, and mention it in conclusion.

5. Call to action
Make a strong close that encourages them to take action now. Do not delay, convince them that if they do not take action now, they will be missing out. Try not to sound salesy. This is an informative article.

6. Author's Resource Box
This is where you can sell yourself. Again, make it benefit driven, give them a reason to visit your website that if they don't they will be missing out on something great. I recommend making each one a little different to give it more relevant to your article subject. It's always good to offer free information or a no-risk proposition.

Something like,

Jane Doe is an experienced internet entrepreneur who coaches like-minded individuals to success.

For a free introduction to a revolutionary business model click here: YourURL.com

7. Be consistent!
Publish new content once a week or once a month. Honestly, the time frame should fit with your schedule. If you want to be aggressive, do one article per week. Less so, one article per month. Just be consistent. This looks good for publishers and readers.

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(Read my other articles for more information about effective keywords...)

Nic Mitchell is a member of a group elite internet entrepreneurs dedicated to creating 100 millionaires by 2012.

No hype. No fluff. Just results.

For your free introduction to a bullet-proof business model, visit http://www.MarketingYourMark.com