Email Marketing Strategies - 3 Fast And Easy Email Marketing Strategies

Email marketing is a very powerful tool and when used properly, has the ability to bring in massive profits in a very short period of time.

The following email marketing strategies will help you boost your results and give you the maximum return with your campaigns.

Tip #1 - Keep your email message short and the point.

Don't use long boring copy in your email messages. Stay on target with your readers. Make sure that each email you send contains just enough information to make your readers take action.

Tip #2 - Make sure your content is relevant and contains useful and helpful information. Don't send offer after offer to your list members. Give them free reports and free ebook that will be of great help to them.

Try to make sure you use one or two emails per week for nothing but content. No sales pitches. No selling.

This keeps your list fresh and responsive and will allow you to get consistent results from your email marketing strategies.

Tip #3 - Be sure to personalize every email message you send. Your main goal is to create a sense of trust with your list members or subscribers.

Use their first name in the subject line of your emails and in the introduction of the actual message. Building a bind with your list is important.

People will buy from someone they know and trust and if you follow these email marketing strategies, you will be able to make the most out of all your efforts.

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How To Increase Keyword Density In Your Seo Copywriting Without Compromising Readability

Although you shouldnt get too hung up on keyword density (see my blog post for an explanation: divinewrite.com/blog/2006/10/16/keyword-density-the-fact-and-the-fiction for an explanation), if youre aiming for a density of around 2-3%, youll find that this isnt easy to achieve, without compromising the readability of your copy.

The easiest way to do it is to be specific. (In fact, in most cases, this is the only rule youll need to follow.) As you write every sentence, ask yourself, Could I be more specific? For example, dont just say our computers or our products; ask yourself if you can get away with saying our cheap second hand computers (assuming, of course, that thats your keyword phrase).

Similarly, dont say things like with our help; instead, say with the help of our cheap second hand computers. Once you get the hang of it, youll find there are more than enough opportunities to replace a generic term with your keyword phrase.

Obviously, theres a bit of an art to it. Sometimes it ends up just sounding like youre repeating your keyword phrase over and over again. If this happens, you may just need to restructure the sentence or paragraph.

The most important thing to remember is, your site reflects the quality of your product or service. If your site is hard to read, people will infer a lot about your offering Readability is all-important to visitors. And after all, its the visitors who buy your product or service, not the search engines.

Happy SEO copywriting!

* Glenn Murray is an SEO copywriter and article submission and article PR specialist. He is a director of article PR company, Article PR, and also of copywriting studio Divine Write. He can be contacted on Sydney +612 4334 6222 or at glenn@divinewrite.com. Visit DivineWrite.com or ArticlePR.com for further details, more FREE articles, or to download his FREE SEO e-book.