Marketing

Tuesday, May 13, 2008

Affiliate Marketing Promotion - Three Easy Tips

Affiliate marketing can provide you and your family with residual income if you know how to promote your products right. Generally speaking, the concept of affiliate marketing is fairly simple. All you really have to do is to promote the link that the sponsor or merchant gave you. When people buy using that link, you get part of the sale. That's all there is to it.

However, there are a lot of people that fail miserably with affiliate marketing. And much of that is because they tend to make big expectations and yet, they are not working hard to achieve it. Here are some tips to guide you about affiliate marketing promotion so you won't make the mistakes that they did:

1. Find where the traffic is.

In order for you to promote your affiliate link effectively, you have to find the main source of targeted traffic. Traffic is what you need to earn. You can't make a sale if your links are not in the places where people mill about. Think of the internet as a big marketplace. You want your link right where everybody else is heading.

2. Promote your website.

Honestly, promoting your own website is a lot easier than promoting an affiliate link. Because there are simply too many affiliate programs these days, buyers know if they are being enticed to buy so that somebody else will benefit from their money. People don't want to be goaded to buy. So don't push your link down their throat. Instead, promote your innocent website filled with unbiased, accurate information about the product or service you are offering. Build a good relationship with your visitors. Only then you can try to sell.

3. Master the art of pre-selling.

Pre-selling is informing your prospects about the goodness of the product, its features, its uses, and why it such is a necessity. Pre-selling is a foreplay to hard-core selling. Most successful internet marketers today say that all they really have to do is to pre-sell the product in order to earn. They leave all the hard selling tasks to the merchant or the sponsor. This way, you won't lose credibility. You will be able to sell other related products, as you are merely suggesting something to a customer and not really pushing him to buy.

For more affiliate marketing tips and resources, visit my blog at http://www.affiliatecashsecretsreview.com

Grab your FREE 21 days article marketing (BUM marketing) eCourse at http://www.affiliate-monster.com

You are welcome to distribute this article in any form as long as you include this resource box.

The Science Of Getting Rich - Attract More Customers-Partners In Your Network Marketing Business

When you joined your network marketing business, what attracted you? It has been said, and I believe it to be true, that people join people NOT products or companies. Now, it may be true that there are some people who actively seek out a particular product, but even then, they will seek out a specific person to purchase that product from.

How can you build a positive reputation online, and why is it crucial to your success? We must put ourselves in our prospective customer or partner's shoes. Many are rightfully concerned about handing over their credit card to number to a nameless faceless identity on the internet. Successful internet marketers are marketers who work on building relationships. They understand that people do business with people that they KNOW, LIKE and TRUST.

To be successful, we need to present ourselves to the internet community. We must promote ourselves in such a manner that our prospective customers and partners feel like they know us. They need to feel a sense of familiarity. We need to demonstrate that we are likeable and trust worthy.

I teach people to promote themselves, not their company or product. Create a "Who Is" page, and put up pictures of yourself and, if you choose, your family and pets. Let people know who you are. Tell them about yourself: who you are, where you are, what you do, why you do what you do.

Auto-responders are a great way to create familiarity and develop relationships. On your Who Is page, put a sign up form so your visitors can sign up for something of interest and make sure it's free. Some suggestions are an e-book or a marketing tool or resource, or a newsletter. Your free gift should be free, but something of value and interest. It is a thank you gift for visiting your site.

Set up your auto-responder to send out the free gift immediately. You now have a loyal subscriber. Your email messages should not be sales letters. Remember, you are developing a relationship. Some refer to this as relationship marketing, but I prefer to think of it as attraction marketing. Because I am the creator of my own reality, I can choose the type of people I wish to attract.

I like newsletters because you give good quality information, and always include a link or two under your signature line leading to your product or service. I am on hundreds of email lists, and the ones that continue to attempt to "sell" me on the product or service always fall flat. As a consumer, I want to know WHO I am doing business with BEFORE I consider making a purchase.

Remember that people join people, not products or companies, and that they do business with people that they KNOW, LIKE and TRUST. Now, think about how you can promote yourself so that your prospective customers and partners feel that they know you. It is one crucial step in building your network marketing business.

Of course you must actually be likeable and trustworthy because consumers are savvy. They know who is genuine and who is not. I govern my business on the principles of The Science of Getting Rich, which state that we must give more in real value than we take in cash value in all our transactions. Our product or service must enhance the life, or bring increase, to the customer.

The focus of my next article will be on that topic - being genuinely likeable and trustworthy. Like attracts like. This is a key principle in attraction marketing. You will attract people like yourself. Are you the kind of customer or partner that you want to attract?

Karen Weir is an internet marketing mentor. Affiliated with Mentors In Motion and a Certified Veretekk trainer, she is able to offer coaching and training in all facets of internet marketing. Governed by the principle of "No Networker Left Behind", and inspired by The Law of Attraction, this is a mentor who is dedicated to the success of her team.

Testing And Tracking For Article Marketing Success

This particular area of article marketing has probably had more to do with my success in article marketing than anything else that I have done. I am a particular avid tester, and by testing I was actually able to create two article marketing methodologies.

I created different tracking pages for different sets of article directories, and ranked each of these sets of article directories according to the amount of traffic they brought me. Using the process of elimination, I was able to quite quickly determine which web sites were good for generating direct traffic from my articles, and which web sites were best for creating long term inbound links. I have also used my tracking techniques to determine which article marketing submission and distribution services were most effective. This actually spurred me to drop some of the article submission and distribution services I was using at one time, in favor of doing more of the work myself, and outsourcing to an individual rather than a firm, the submission of my articles.

There are two primary tracking methods I employ, and I will attempt to go through these in as detailed a fashion as possible, as I personally believe this is one of the most important aspects of your web business.

You see, in most of the web marketing you do, you will find that on average, your long term results are not necessarily positive, in aggregate. But if you isolate the productive portions of your strategy, and drop the ones that are pulling you down, you can often create profits or results, even when initial results are ho-hum.

Here are the two article marketing methodologies:

1) Write lots of articles and submit to a short list of special article directories for immediate traffic

2) Write a small number of articles and submit to a long lost of various article directories for long term search engine traffic.

Do you want to learn more about how I do it? I have just completed my brand new guide to article marketing success, Your Article Writing and Promotion Guide

Download it free here: Secrets of Article Promotion

Sean Mize is a full time internet marketer who has written over 1574 articles in print and 11 published ebooks.

This Article Marketing Website Traffic Generation Formula Can Make You Rich

Article marketing is one of the most powerful website traffic generation strategy available today. The reason behind this is its capability to drive thousands of visitors to your website instantly as well as on a permanent basis.

It can do this all for free. Then why do people fail using this powerful traffic generation strategy. You can see people hunting for quick traffic generation softwares, instant traffic solutions and a number of ways that can get them instant traffic to their website.

Doing all this they are sure to fail. But why aren't they using this powerful article marketing strategy to its fullest extent? The reason is simple, they are not aware or frightened to perform the exact steps that is required to create and distribute traffic pulling articles.

In this article you will learn the exact steps to create a quality article and distribute it over the net to get permanent incoming links to your website and quality targeted traffic.

People are frightened of doing research. You need quality content to create an article. The first step to create a quality article is to do a thorough research on the topic of your website.

You can easily do this by visiting search engine like google.com and article directories like ezinearticles.com

These sources have the power to give you hundreds if not thousands of pages of information on the topic of your website. Just read few articles out there, generate ideas and from these ideas create your own unique article of around 500 to 600 words.

Arrange your article in point format, create headline, header and footer and attention pulling resource box with a link to your website.

This will make sure to get you a unique piece of article created within an hour.

The next problem writers face is that it is extremely time-consuming to submit articles and spread them on hundreds of websites. The solution is simple.

If you have lots of time but no money then you can research around hundred article directories and submit your articles manually. Once you have researched these directories it should not take you more than a few hours to submit your articles to all these directories.

If you are lacking time but have some money to spend then you can use article submission service and they will make sure to submit your articles to hundreds of article directories on the net.

This will make sure that your article gets maximum exposure and gets you traffic beyond your wildest dreams. Write and submit around five to ten articles every day using the tactics I have shown you above.

If you do this on consistent basis, I am sure you will never ever worry about getting hundreds of targeted visitors to your website on a daily basis purchasing your products and services. Make sure you get started today. You can thank me later.

~FREE Video~ : How to Create Your First Money Making Website in 7 Days or Less? - Starting Today...

==> http://www.7DaysToEarn.com/free-pack.html

Learn how to start an internet business and check out your step-by-step FREE Article Marketing and Website Promotion Course.

This Article Marketing Website Traffic Generation Formula Can Make You Rich

Article marketing is one of the most powerful website traffic generation strategy available today. The reason behind this is its capability to drive thousands of visitors to your website instantly as well as on a permanent basis.

It can do this all for free. Then why do people fail using this powerful traffic generation strategy. You can see people hunting for quick traffic generation softwares, instant traffic solutions and a number of ways that can get them instant traffic to their website.

Doing all this they are sure to fail. But why aren't they using this powerful article marketing strategy to its fullest extent? The reason is simple, they are not aware or frightened to perform the exact steps that is required to create and distribute traffic pulling articles.

In this article you will learn the exact steps to create a quality article and distribute it over the net to get permanent incoming links to your website and quality targeted traffic.

People are frightened of doing research. You need quality content to create an article. The first step to create a quality article is to do a thorough research on the topic of your website.

You can easily do this by visiting search engine like google.com and article directories like ezinearticles.com

These sources have the power to give you hundreds if not thousands of pages of information on the topic of your website. Just read few articles out there, generate ideas and from these ideas create your own unique article of around 500 to 600 words.

Arrange your article in point format, create headline, header and footer and attention pulling resource box with a link to your website.

This will make sure to get you a unique piece of article created within an hour.

The next problem writers face is that it is extremely time-consuming to submit articles and spread them on hundreds of websites. The solution is simple.

If you have lots of time but no money then you can research around hundred article directories and submit your articles manually. Once you have researched these directories it should not take you more than a few hours to submit your articles to all these directories.

If you are lacking time but have some money to spend then you can use article submission service and they will make sure to submit your articles to hundreds of article directories on the net.

This will make sure that your article gets maximum exposure and gets you traffic beyond your wildest dreams. Write and submit around five to ten articles every day using the tactics I have shown you above.

If you do this on consistent basis, I am sure you will never ever worry about getting hundreds of targeted visitors to your website on a daily basis purchasing your products and services. Make sure you get started today. You can thank me later.

~FREE Video~ : How to Create Your First Money Making Website in 7 Days or Less? - Starting Today...

==> http://www.7DaysToEarn.com/free-pack.html

Learn how to start an internet business and check out your step-by-step FREE Article Marketing and Website Promotion Course.

Lucrative Article Marketing - 3 Very Simple Steps to Do Article Marketing

The defining aspect of article marketing is to simply allow for your messages to be conveyed in the market thru the use of the article writing. The use of article marketing to relay any important message to the potential client is a proven effective method in both cost and results. These have become the driving forces for the continued trust and usage that a lot of businessmen and marketing experts bestow upon this tool. For the many new business enthusiasts and marketers, there are a few simple steps that you can perform should you want to engage into article marketing. Below are some of them:

a. Clearly define your targeted clients. By knowing who your potential clients are and what they basically ask for in terms of information, you will have a better perspective on how you will be creating your article material and basically the entire marketing process that you have in mind. In addition, this will also allow you to lose some unessential aspects of the article that you may inadvertently write.

b. Clearly define what you will be writing. Since you have pre-collected information about the profile of your targeted clients, you can now start collating some ideas to write for your article. Make sure, though, that the article writing is something that bears relevance in the field of specialization of the prospective readers, which will be deemed functional and usable.

c. Cleary review the contents of your resource box. At the culmination of the article material, you can write important details about you. Make sure that you include your identifiers such as your name, the company that you are representing, and potentially a link that will direct these readers to your own web landing page. However, do not try to make the resource box look like an autobiography. Make it rather short in size but strongly written.

Do you want to learn more about how I do it? I have just completed my brand new guide to article marketing success, 'Your Article Writing and Promotion Guide'

Download it free here: Secrets of Article Promotion

Sean Mize is a full time internet marketer who has written over 1574 articles in print and 11 published ebooks.

Lucrative Article Marketing - 3 Very Simple Steps to Do Article Marketing

The defining aspect of article marketing is to simply allow for your messages to be conveyed in the market thru the use of the article writing. The use of article marketing to relay any important message to the potential client is a proven effective method in both cost and results. These have become the driving forces for the continued trust and usage that a lot of businessmen and marketing experts bestow upon this tool. For the many new business enthusiasts and marketers, there are a few simple steps that you can perform should you want to engage into article marketing. Below are some of them:

a. Clearly define your targeted clients. By knowing who your potential clients are and what they basically ask for in terms of information, you will have a better perspective on how you will be creating your article material and basically the entire marketing process that you have in mind. In addition, this will also allow you to lose some unessential aspects of the article that you may inadvertently write.

b. Clearly define what you will be writing. Since you have pre-collected information about the profile of your targeted clients, you can now start collating some ideas to write for your article. Make sure, though, that the article writing is something that bears relevance in the field of specialization of the prospective readers, which will be deemed functional and usable.

c. Cleary review the contents of your resource box. At the culmination of the article material, you can write important details about you. Make sure that you include your identifiers such as your name, the company that you are representing, and potentially a link that will direct these readers to your own web landing page. However, do not try to make the resource box look like an autobiography. Make it rather short in size but strongly written.

Do you want to learn more about how I do it? I have just completed my brand new guide to article marketing success, 'Your Article Writing and Promotion Guide'

Download it free here: Secrets of Article Promotion

Sean Mize is a full time internet marketer who has written over 1574 articles in print and 11 published ebooks.

Five Top Tips For Successful Article Submission

Articles can be used for many things including products, services or yourself. It is a very effective way of getting a message out to the public especially as more and more people use the Internet. That is their right way to do this? Yes there is, you get it wrong that could cost you can search engine rankings.

One. The aim of the game is to create fresh content that is not duplicated on hundreds of different sites. Using automated article submission tools is a surefire way of your article not displaying in search engines. The way around this is to create a number of different articles or promoting the same thing but written entirely differently.

Two. Make sure that you select the correct directories to submit your articles to. Although there are many large article directories on the Internet which can benefit your cause it is worth remembering that your article may get lost amongst the others. Try and find new article sites that are up and coming in order to get your article closer to the viewer's eyes.

Three. Always write about something you know about. Your article is worthless if your content is wishy-washy. Do not just write articles for writing articles sake, make sure you are contributing towards the web community.

Four. Do not plagiarise someone else's article. As search engines get ever more sophisticated, their algorithm is now able to pickup plagiarised content in the slightest form. If you do use a source for your article always credit it.

Five. When beginning to write articles it is very easy to put quantity over quality. All the time you will find that your most thought out articles are the ones that generate the most traffic sales whilst the articles that do with less thought should disappointing results.

Ezinearticles is a great place to submit your articles for recognition whilst some younger sites such as http://www.lailapages.com offer less competition and could help your work get noticed quicker.

Andy Stocks is a web designer for http://www.wheresyourbusiness.co.uk a website design company specialising in web development, search engine optimisation, hosting and corporate identity. You can email Andy direct at andy@wheresyourbusiness.co.uk

Five Top Tips For Successful Article Submission

Articles can be used for many things including products, services or yourself. It is a very effective way of getting a message out to the public especially as more and more people use the Internet. That is their right way to do this? Yes there is, you get it wrong that could cost you can search engine rankings.

One. The aim of the game is to create fresh content that is not duplicated on hundreds of different sites. Using automated article submission tools is a surefire way of your article not displaying in search engines. The way around this is to create a number of different articles or promoting the same thing but written entirely differently.

Two. Make sure that you select the correct directories to submit your articles to. Although there are many large article directories on the Internet which can benefit your cause it is worth remembering that your article may get lost amongst the others. Try and find new article sites that are up and coming in order to get your article closer to the viewer's eyes.

Three. Always write about something you know about. Your article is worthless if your content is wishy-washy. Do not just write articles for writing articles sake, make sure you are contributing towards the web community.

Four. Do not plagiarise someone else's article. As search engines get ever more sophisticated, their algorithm is now able to pickup plagiarised content in the slightest form. If you do use a source for your article always credit it.

Five. When beginning to write articles it is very easy to put quantity over quality. All the time you will find that your most thought out articles are the ones that generate the most traffic sales whilst the articles that do with less thought should disappointing results.

Ezinearticles is a great place to submit your articles for recognition whilst some younger sites such as http://www.lailapages.com offer less competition and could help your work get noticed quicker.

Andy Stocks is a web designer for http://www.wheresyourbusiness.co.uk a website design company specialising in web development, search engine optimisation, hosting and corporate identity. You can email Andy direct at andy@wheresyourbusiness.co.uk

Article Marketing - Blow Up Website Traffic With Article Marketing

If you want to have an advertisement that would last a lifetime, then utilize article marketing. It is the best way to get the traffic you wanted to your site. Though there has been so many ways right now to drive traffic, still nothing beats writing a good article and getting it linked back to your site. That would be forever the classic and yet best way of driving traffic.

How does article marketing blow up that traffic? Here are the reasons.

1. You would get the best exposure ever. As many people read you article, you would also get many clicks to your site. And did we mention good traffic would yield great profit? Definitely!

2. A cheap way of advertising. If you think that you need to spend huge dollars just to promote your site, then you are mistaken. Use article marketing and you would get the cheapest means to get the publicity of an advertisement.

3. Getting a good page ranking. As long as your article uses the appropriate keywords that would ding the search engines, then you might end up in the top rank for SEO. Just make sure that your articles would still maintain good information that would satisfy the readers.

4. Create connection with your readers. When you read something that you can relate with, surely your eyes will be glued on it. So put that in mind whenever you write. It is the most effective way to have readers desire to know more about you and would eventually lead to have them click on your site on the resource box.

Want to learn more about it? Download the free ebook, Steps to Article Marketing Success.

Article Marketing - Blow Up Website Traffic With Article Marketing

If you want to have an advertisement that would last a lifetime, then utilize article marketing. It is the best way to get the traffic you wanted to your site. Though there has been so many ways right now to drive traffic, still nothing beats writing a good article and getting it linked back to your site. That would be forever the classic and yet best way of driving traffic.

How does article marketing blow up that traffic? Here are the reasons.

1. You would get the best exposure ever. As many people read you article, you would also get many clicks to your site. And did we mention good traffic would yield great profit? Definitely!

2. A cheap way of advertising. If you think that you need to spend huge dollars just to promote your site, then you are mistaken. Use article marketing and you would get the cheapest means to get the publicity of an advertisement.

3. Getting a good page ranking. As long as your article uses the appropriate keywords that would ding the search engines, then you might end up in the top rank for SEO. Just make sure that your articles would still maintain good information that would satisfy the readers.

4. Create connection with your readers. When you read something that you can relate with, surely your eyes will be glued on it. So put that in mind whenever you write. It is the most effective way to have readers desire to know more about you and would eventually lead to have them click on your site on the resource box.

Want to learn more about it? Download the free ebook, Steps to Article Marketing Success.

Online Article Marketing - To be Thin or Not to be Thin - The Question

Should your online articles have a lot of content or be thinly written? Many online articles authors are upset that other others write trite thinly written articles and these critics of short articles do indeed make a very good point indeed. This is problematic and troubling and they have a right to be a little frustrated over this issue.

One thing I find interesting is the number of business articles that are written by folks who have never really done anything in business and yet write articles as if they know everything about business. It seems that just because someone can write a decent article with good sentence structure, does not necessarily make them a knowledge based authority or expert. Just because an author writes a good grammatically correct article does not mean they know what they are talking about.

When we talk about reader perception of an author's credentials, it seems we ought to also talk about deception, trickery or even questionable marketing ploys as well. You see just because someone has a degree in business, well it is not the same as winning in the free-market. If one can only succeed on the key board should they be allowed to give advice as if reality based to those who are searching for real answers?

Another point, I would like to make about the online article author critic's astute observation is this; often online article writer's write thin content as to not give away too much, only enough to entice the reader to click to their website. This has also been recommended in the many eBooks on Online Article Marketing and this constitutes a "Catch 22" for some authors and they will need to work this out for themselves?

Do they write thinly done articles with minimal content, just enough to wet the appetite or do they go full on and write one of my 1500 word articles and explain everything in depth. Having written many of both types for various reasons, this might also become part of this conversation between article authors and their critics in upcoming dialogues?

And also as part of the conversation, where is that line to be drawn. I mean I can probably write an entire eBook on just about any subject I have 10 or more articles in or one or more white papers on half of those categories. Yet, this is an article submission site? And the critics you have to admit bring up a really good point. Everyone wants to be thin, but is it unhealthy for your online article marketing endeavors to be too thin or too rich in content? You decide.

"Lance Winslow" - Online Think Tank forum board. If you have innovative thoughts and unique perspectives, come think with Lance; http://www.WorldThinkTank.net/. Lance is a guest writer for Our Spokane Magazine in Spokane, Washington

Online Article Marketing - To be Thin or Not to be Thin - The Question

Should your online articles have a lot of content or be thinly written? Many online articles authors are upset that other others write trite thinly written articles and these critics of short articles do indeed make a very good point indeed. This is problematic and troubling and they have a right to be a little frustrated over this issue.

One thing I find interesting is the number of business articles that are written by folks who have never really done anything in business and yet write articles as if they know everything about business. It seems that just because someone can write a decent article with good sentence structure, does not necessarily make them a knowledge based authority or expert. Just because an author writes a good grammatically correct article does not mean they know what they are talking about.

When we talk about reader perception of an author's credentials, it seems we ought to also talk about deception, trickery or even questionable marketing ploys as well. You see just because someone has a degree in business, well it is not the same as winning in the free-market. If one can only succeed on the key board should they be allowed to give advice as if reality based to those who are searching for real answers?

Another point, I would like to make about the online article author critic's astute observation is this; often online article writer's write thin content as to not give away too much, only enough to entice the reader to click to their website. This has also been recommended in the many eBooks on Online Article Marketing and this constitutes a "Catch 22" for some authors and they will need to work this out for themselves?

Do they write thinly done articles with minimal content, just enough to wet the appetite or do they go full on and write one of my 1500 word articles and explain everything in depth. Having written many of both types for various reasons, this might also become part of this conversation between article authors and their critics in upcoming dialogues?

And also as part of the conversation, where is that line to be drawn. I mean I can probably write an entire eBook on just about any subject I have 10 or more articles in or one or more white papers on half of those categories. Yet, this is an article submission site? And the critics you have to admit bring up a really good point. Everyone wants to be thin, but is it unhealthy for your online article marketing endeavors to be too thin or too rich in content? You decide.

"Lance Winslow" - Online Think Tank forum board. If you have innovative thoughts and unique perspectives, come think with Lance; http://www.WorldThinkTank.net/. Lance is a guest writer for Our Spokane Magazine in Spokane, Washington

Article Marketing: the BETTER Offpage SEO Solution

Been reading up on SEO? If so, you know that there are one of two major strategies for bumping up your website on the search engines. One is onpage optimization, which involves plumping up your website's headlines, subheads, alt image tags and content with popular keywords. The other is offpage optimization, which, although not talked about nearly as much, will drastically improve your rank if done the right way.

Offpage SEO works like this:

To improve your SEO rank and increase traffic to your site, you need to get more popular websites to link to you. This is called inbound linking.

Websites are ranked 1 to 10 for Page Rank; one being the least popular and 10 being the most popular. If you're just starting out, you're probably a 1 or a 2, but you want to be at least a 6 and who knows... maybe one day a "perfect 10!"

Just like real-life office hobnobbers, your little website is going to have to do some shmoozing with those big league websites to get noticed. How can you give your site some help? Just as you feared: you must first research whose site is ranking higher than you are for your selected keywords. Then you must email them and ask if they'll place your website link on their site.

Now when you ask people with highly visible websites if they can add your URL to their list, what do you think they typically say? "Sure, for a small fee..." (But more likely a not-so-small fee). So now we're talking about money, and nobody wants to lay out cash, especially if they're just starting out.

For this reason, you may be interested to learn: there's a new wave in offpage optimization that does not involve researching other people's websites OR emailing people OR negotiating link placement fees.

It's Article Marketing.

Simply stated, Article Marketing is distributing keyword-rich articles that include your name, professional author bio and URL link to other websites that display the articles as content. Then, publishers come by and pick up that content to place on THEIR websites.

Now, let that sink in for a moment and then remember the goal of offpage optimization: to get better ranking sites to link back to your URL. Article marketing covers this easily. How so?

As an article marketer, you can distribute hundreds of keyword-loaded articles to top ranking article content sites like EzineArticles.com. EACH TIME you post an article on a site like this, your article gets indexed in their content BY KEYWORD and your URL is listed along with it. That's with EVERY article you write.

It's also worth noting, that when you choose to showcase your work on a highly reputable, top ranking site like EzineArticles.com, you get the added advantage of their expertly designed and fully search engine optimized website template to help push you higher on the search engines.

A third point: EzineArticles.com is the number one choice for real live internet marketers to post their articles, pick up other authors' articles to use in their emailed ezines, and generally affilate with for all things article marketing. So if you wanted to start getting your name out there and known by all the right people, posting your expert articles on EzineArticles.com might be a pretty good way to do it.

Still not convinced that article marketing with a top ranking site is an incredible offpage optimization tool for your site? Submit four articles and then do a Google search on your name. Tell me what comes up. Then... when you're ready to take full advantage of this incredible opportunity: create a full-scale article marketing campaign that includes keywords and highly targeted copy... submit to the highest ranking article distribution sites... and watch your website rocket up the ranks!

Copyright 2005 Dina Giolitto. All rights reserved.

Liked this article? Have more of the same emailed to your inbox each month. Sign up for the Copywriting and Marketing Ezine from Dina at Wordfeeder.com and learn to write search engine friendly web copy and market your web based business for free.

Article Marketing: the BETTER Offpage SEO Solution

Been reading up on SEO? If so, you know that there are one of two major strategies for bumping up your website on the search engines. One is onpage optimization, which involves plumping up your website's headlines, subheads, alt image tags and content with popular keywords. The other is offpage optimization, which, although not talked about nearly as much, will drastically improve your rank if done the right way.

Offpage SEO works like this:

To improve your SEO rank and increase traffic to your site, you need to get more popular websites to link to you. This is called inbound linking.

Websites are ranked 1 to 10 for Page Rank; one being the least popular and 10 being the most popular. If you're just starting out, you're probably a 1 or a 2, but you want to be at least a 6 and who knows... maybe one day a "perfect 10!"

Just like real-life office hobnobbers, your little website is going to have to do some shmoozing with those big league websites to get noticed. How can you give your site some help? Just as you feared: you must first research whose site is ranking higher than you are for your selected keywords. Then you must email them and ask if they'll place your website link on their site.

Now when you ask people with highly visible websites if they can add your URL to their list, what do you think they typically say? "Sure, for a small fee..." (But more likely a not-so-small fee). So now we're talking about money, and nobody wants to lay out cash, especially if they're just starting out.

For this reason, you may be interested to learn: there's a new wave in offpage optimization that does not involve researching other people's websites OR emailing people OR negotiating link placement fees.

It's Article Marketing.

Simply stated, Article Marketing is distributing keyword-rich articles that include your name, professional author bio and URL link to other websites that display the articles as content. Then, publishers come by and pick up that content to place on THEIR websites.

Now, let that sink in for a moment and then remember the goal of offpage optimization: to get better ranking sites to link back to your URL. Article marketing covers this easily. How so?

As an article marketer, you can distribute hundreds of keyword-loaded articles to top ranking article content sites like EzineArticles.com. EACH TIME you post an article on a site like this, your article gets indexed in their content BY KEYWORD and your URL is listed along with it. That's with EVERY article you write.

It's also worth noting, that when you choose to showcase your work on a highly reputable, top ranking site like EzineArticles.com, you get the added advantage of their expertly designed and fully search engine optimized website template to help push you higher on the search engines.

A third point: EzineArticles.com is the number one choice for real live internet marketers to post their articles, pick up other authors' articles to use in their emailed ezines, and generally affilate with for all things article marketing. So if you wanted to start getting your name out there and known by all the right people, posting your expert articles on EzineArticles.com might be a pretty good way to do it.

Still not convinced that article marketing with a top ranking site is an incredible offpage optimization tool for your site? Submit four articles and then do a Google search on your name. Tell me what comes up. Then... when you're ready to take full advantage of this incredible opportunity: create a full-scale article marketing campaign that includes keywords and highly targeted copy... submit to the highest ranking article distribution sites... and watch your website rocket up the ranks!

Copyright 2005 Dina Giolitto. All rights reserved.

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