Marketing

Sunday, May 11, 2008

Amazing Internet Marketing - Announcing 5 Efficient Ways to Energize Your Internet Marketing

Do you want to energize your internet marketing campaign? Here are the 5 efficient ways to help you do just that!

1. Build your own website. This should be your number one priority if you decide to go online. Create a website that mirrors professionalism and credibility and fill it up with useful contents that are useful to your target market.

2. Decide on the type of online advertising to use. The internet offers various marketing campaigns that you can use to promote your products. These can be either paid or free forms of advertising. Depending on your budget and expected return of investment, you can use any of these to generate the sales that you desire.

3. Test the waters. Don't immediately sink your teeth into all sorts of internet marketing. This can cost you money, time, and energy. I recommend that you test at least 2 marketing techniques at a time to determine which ones can give you great results.

4. Be familiar with various free internet marketing methods. If you don't have the money to shell out to cover the advertising costs, it will be very beneficial to get to know the different type of marketing strategies that you can use for free. Some of these are the following: article marketing, forum posting, SEO, link building, and email marketing.

5. Go with PPC advertising. If you want a rather more aggressive approach in promoting your products, you can go with PPC advertising. Be familiar with the keywords that are highly relevant to your business and learn how to create ads around them. In this technique, search engines will charge you every time your ads are click or every time they give you an interested visitor.

To learn more, download my free guide, "How to Generate $15,000 Per Month Online" here: "How to Generate $15,000 Per Month Online"

Sean Mize is an internet marketing mentor who teaches people to generate over $15,000 per month online via automated systems and product funnels.

Article Marketing - Now That I Have Written My Articles, How Do I Best Promote Them?

Q: After I have written my articles, how do I best promote them?

A: First of all, congratulations on getting started and writing your articles. Now, I can answer your question in two words - article directories.

For years I had written a weekly relationship column for the local newspaper that became syndicated all over the world. I still write that column and am privileged to reach over 10 million a week with the column.

Many of the newspapers ran it in the online version as well. And I got requests from different web sites to run the column. So every now and then my column would show up on the internet.

It was not until spring of 2005 that someone told me about the article directories, and my life changed.

Article directories exist to publish your article on their directory, where anyone with a web site, blog or newsletter can access your information. Your article is then used as content for them and they have to use your article in full, complete with links back to you in your resource box.

It's free, it works, you reach people you never could have reached on your own, and it drives tons of traffic, prospects, and customers back to your own web site or blog.

The biggest article directory is EzineArticles.com. Begin by submitting to them and then submit to the next most popular ones. Follow this by submitting to specific article directories in your niche.

If you just do those three things, you will have gotten a huge start in promoting your articles.

Want to have more of your questions about article writing and marketing answered for you in a free audio? Just go to http://www.TheArticleGuy.com/writing-products.htm for a free copy of the audio of "The Article Guy Answers Your Questions about Getting Started in Article Marketing & Creating Products with Your Articles."

You can also check out our extensive line of mp3 and CDs from past teleseminars on Article Marketing by visiting http://www.TheArticleGuy.com/cdts.htm

From J

Article Marketing Answer - How Many Articles You Need To Write To Become Successful

To tell you the truth, you need to make more than two hundred articles in order to become truly successful with your articles. I suggest that you write at least 10-20 articles everyday. If you don't your going to be left in the dust. This is a fact! Why is that so? Because the article marketer who floods the market the fastest and the most is going to come out on top. There is no escaping that truth.

You have to write countless amounts of articles about the industry that your in in order to become successful in your article marketing. This is called the flooding method, and it is the best working article marketing strategy. The more articles that you write, the more that your articles will be available in your market, which means the more clicks to your website. When you do article marketing, you create an article to get people to click on your URL link. That is why your article is made. It was born to get readers to click on it's link. You can do this more effectively if you write tons of articles.

I don't mean tons as in just 50. I mean hundreds. You have to flood the market with your information filled articles more than anyone else. When you do, you are going to come out on top, and your going to be the one who is getting all the clicks in your market. It's not crazy to think that your article will end up on Google. It's easily possible if you flood your market. It all depends on your determination and dedication. You are not going to see the amazing results that articles can really give you, if you don't write hundreds of articles about your industry. This is a fact that will never ever change.

Looking for new internet marketing tactics? Don't worry, I have tons! Check out my website at http://www.marketingentity.com

21st Century Copywriting - Website Marketing Strategies to Engage Your Clients

The new buzzword these days is "engagement marketing," which has replaced old-style "interruption marketing." Engagement marketing creates interactions and deepens relationships with your clients. Interruption marketing breaks into your client's life the way television commercials break into our programs.

When we engage with clients, they welcome us. When we interrupt them, they try to shut us out. And technology makes it easy to make unwanted sales pitches disappear.

Engagement marketing allows you to write long copy. In fact, it demands long copy. You need to connect with your customers They want more than a quick touch and go.

So how you do create long messages that engage your visitors and help them develop relationships?

1. Create a friendly conversation.

Let's face it: your website visitors want to connect you. They are sitting all alone with their computers and they want to feel somebody cares enough to talk to them. Reading pages and pages of copy should feel like getting a letter from a good friend.

Short copy (and short-short ezines) comes across more like a message left on an answering machine -- not a meaningful dialog.

Ever had a phone conversation with a friend or even a business relationship when you just enjoyed talking?

You were in no hurry to hang up. You were entertained. You felt affirmed. When readers feel this way, they will stay tuned all the way to the bottom of the page.

2. Maintain suspense.

Whether you're writing website copy or murder mysteries, keep the readers wondering what happens next. Each sentence should motivate the reader to move to the next sentence...and the next paragraph...and the next page, chapter and even book.

I am not sure who first applied the term "bucket brigade" to copy. But here is the idea.

Before fire departments got organized, volunteers would fight fires by lining up and passing buckets of water from the nearest well to whatever was burning. Another line would pass empty buckets back for refills. Buckets moved from hand to hand fast, with no stops.

So think of each idea as a bucket you want to pass along, from one sentence to the next. Motivate the reader: "Keep going! Urgent! You need to reach the end before anything else happens!"

3. Ask, "Who is reading?" rather than "How long?"

Your target market really wants to learn what you have to say. They realize they'll learn from you, even if you're overtly making a sales pitch. So they keep reading....and reading.

What is your favorite personal interest? Dogs? Cats? Hiking? Basketball? Soccer? Music? Art? Real estate?

When you're passionate, you cannot learn enough. You hope the article, book or talk will go on forever. And if you have targeted right, your readers will feel the same way.

4. Encourage your readers to talk back to you.

Marketing researchers know: When we read any message, we tend to talk back! Sometimes we speak aloud (and even throw a magazine across a room (doesn't work with a computer).

But most often we engage in what psychologists call "counter-arguments." For example, you read, "This technique will transform your cat into an obedient pet who comes when called."

You think, "No way!" or, "You must be kidding."

We also affirm what we read.

"That's a great idea!" "That sounds like something I would like to do."

And (especially if we're contemplating a big-ticket item) we're seeking more and more reasons to justify our buying decision.

So...you're probably ahead of me: Longer copy means more opportunities to say, "Yes, it's for me!"

5. Crawl out on the edge.

What television shows become mega-hits? You got it: the big HBO and Showtime series that go outside the networking programming box.

They're more like indie films than television and they attract audiences of millions. Just try to rent a DVD of past seasons: you get on a waiting list.

Marketing works the same way.

Whenever I take a risk with an edgy ezine article, a few readers unsubscribe and some even send a grumpy emails. But I always get a few e-book orders. That's when I get requests for Diagnostic sessions, too.

When I write reviews for amazon.com, I just say what's on my mind. And I get some of my best clients and subscribers.

One reader even wrote, "Do they call you Cantankerous Cathy? You never say anything nice!" But she signed up for my ezine and attended three teleclasses.

Edgy means just strong enough to resonate with your own target market. Some famous copywriters use strong, colorful language. My audience tends to prefer G-rated expressions. Adapt your edginess to your audience and your own style.

Bottom line: As long as you hook the reader, maintain suspense and tell a good story, your message can be as long as you want it to be. Keep doing this and you'll genuinely engage your audience -- the first step to turn them into clients in today's market.

FREE 7 Best-Kept Secrets of Websites That Really Attract Clients: My Special Report gives you insider tips to convert tire-kickers to buyers and earn money while you sleep. From Cathy Goodwin, The Content Strategist, at Website Marketing Strategies

Article Marketing - A Low Cost Tool For Small Business Owners

In the present scenario, millions of pre-existing websites are being further populated by newer additions on daily basis, as the majority of business concerns are going online in order to exploit wider markets across national frontiers. As a domino effect, the advertising and marketing of websites have gone extremely competitive and expensive. Under the circumstances, it seems only a financially resourceful websites can survive. But it is not entirely true.

With advent of Article Marketing, small business concerns have renewed hope of survival and success. Article marketing is a cost-effective and logical web-marketing stunt being extensively employed by seasoned SEOs (Search Engine Optimizers) or web marketers, to enhance Internet visibility of a website.

Article Marketing basically involves a website submitting informative and coherent articles to other websites. The topics of the articles are carefully chosen to stick to the basic business of the website. The articles contain a resource box with a short bio of the website and a link to the website. As articles are submitted to hundreds or even thousands of forums, blogs and e-magazines, which have their own faithful following of hundreds and thousands of readers per se, these articles result into high quantity of quality inbound links for the website from outside, without having to buy, beg or reciprocate links.

As a rule, these inbound links from other web addresses act as "votes" of confidence for the search engines like Google, Yahoo and MSN. The number of these votes of confidence determines the ranking of the website address in SERPs (Search Engine Ranking Pages). And of course, higher the ranking of the website, the better Internet visibility for the website, which in turn translates into better business prospects and optimized turnover.

With an easy opportunity to showcase expertise and wisdom, the articles present themselves as means of confidence building measures to a prospective customer, who is thus reinforced about the quality of the products and services of the website in no uncertain terms. The articles pre-sell the products and services of the website and offers seven to ten times better advertising than regular advertising. The articles allow effective filtration of the net traffic to render highly qualified traffic mostly. After reading a coherent and informative article on a product or service, a first time visitor to the website visits it with a positive outlook and is easily convinced about the authenticity of the offerings of the website.

Whats more, Article Marketing is incredibly economical in nature and has the least toll on the marketing budget of any website. To undertake article marketing, all the site needs to do is to write informative, easy to understand and articulate articles on subjects relevant to the business of the website and submit these articles to maximum of web based forums, blogs and ezines. These websites are always seeking informative articles free of cost. They do not charge anything while accepting an article. However, some of them may charge a nominal amount to further the articles to other forums / blogs / e-magazines.

With Article marketing, a website may relieve itself from other marketing stunts involving cold calls or face-to-face sales appointments to sell their products and services. A small-scale business website may feel rescued from the need to buy links or beg for links, which also involves spending valuable effort, time and money. Unlike direct marketing and paid advertisements, a well written article may continue to be republished on various newsletters, websites, forums, blogs and trigger a viral marketing effect, to last for a longer span of time.

Jonathan White has been involved in article and other online marketing for over 4 years. He owns Articles Marketing Directory & Affiliate Marketing

Article Marketing - 4 Proven Methods to Amplify Your Article Marketing

It is no secret that article marketing is the most sought-after marketing tool in the internet today. A lot of webmasters are using it because of its proven effectiveness in driving quality traffic to their websites and pulling up their search engine rankings. If you are one of them and would like to get ahead of the pack, these 4 proven methods can help you amplify your article marketing techniques:

1. Create dedicated articles for each product that you promote. If you are selling wide variety of products, you need to promote them through your articles individually. For instance, if you are selling beauty products like toner, make-ups, body scrubs, foot spa, etc. you need to create at least one article for each so you can easily build them up by making your content focused and more specific.

2. Increase your click through rate by using striking titles. Your headlines are the only elements that can help you grab the attention of online uses to get them to read your content. Thus, you can't afford not to make them interesting and enticing.

3. Widely distribute your articles and register with leading article submission sites. There are more than one thousand article submissions sites and directories online but not all of them are created equal. In fact, of them do not even have steady traffic. Do not waste your precious time on these sites and stick to those that have impressive page ranking like ezinearticles and goarticles dot com.

4. Keep your articles short. Do not bore your readers with 1,000-word article. Researches show that the most read articles online are those that run no more than 600 words. Steer clear from using fillers and too much introductions. Be straightforward and offer the information you have upfront. These are the best ways to make your articles brief and concise.

To learn more, download my free guide, "How to Generate $15,000 Per Month Online" here: "How to Generate $15,000 Per Month Online"

Sean Mize is an internet marketing mentor who teaches people to generate over $15,000 per month online via automated systems and product funnels.

Article Marketing - Your First Steps in Article Marketing

Would you like a free strategy for driving traffic to your web site? Would you like a free strategy for creating more prospects? Would you like a free strategy for building your list? Would you like to know a free strategy for creating more customers?

Would you like all these things even if you knew that these strategies slam dunk work?

Then article marketing is for you.

Now, here are your first steps in article marketing.

Step 1 - Write a great quality article. Offer good information that your reader can use right away. Help them to know, like and trust you.

Step 2 - Write a great resource box that invites the reader to take an action. Ask them and guide them to click on the links back to your web site or blog.

Step 3 - Have the reader go to a page in your web site where they opt-in with their email address to get something of value that you are offering for free.

Step 4 - Take really good care of the people on your list. Stay in touch with them. Ask them what they want to learn and then deliver it.

Step 5 - Offer the people on your list your quality products and services.

Step 6 - Rinse and repeat. In other words, do this over and over again.

This simple six step process will drive more traffic to your web site, create more prospects, build your list and create more customers.

So please tell me why you would not want to jump right away into article marketing.

With your permission, I'd like to offer you free access to two of my Article Writing Templates to help you get started in Article Marketing. You can download them by going to http://www.TheArticleGuy.com/bonustemplates.htm

Would you like to get in on our free weekly Article Guy TeleSeminars? Visit http://www.TheArticleGuyTeleSeminars.com to get started today!

From Jeff Herring - The Article Guy and GreatArticleMarketing.com

Article Marketing - Your First Steps in Article Marketing

Would you like a free strategy for driving traffic to your web site? Would you like a free strategy for creating more prospects? Would you like a free strategy for building your list? Would you like to know a free strategy for creating more customers?

Would you like all these things even if you knew that these strategies slam dunk work?

Then article marketing is for you.

Now, here are your first steps in article marketing.

Step 1 - Write a great quality article. Offer good information that your reader can use right away. Help them to know, like and trust you.

Step 2 - Write a great resource box that invites the reader to take an action. Ask them and guide them to click on the links back to your web site or blog.

Step 3 - Have the reader go to a page in your web site where they opt-in with their email address to get something of value that you are offering for free.

Step 4 - Take really good care of the people on your list. Stay in touch with them. Ask them what they want to learn and then deliver it.

Step 5 - Offer the people on your list your quality products and services.

Step 6 - Rinse and repeat. In other words, do this over and over again.

This simple six step process will drive more traffic to your web site, create more prospects, build your list and create more customers.

So please tell me why you would not want to jump right away into article marketing.

With your permission, I'd like to offer you free access to two of my Article Writing Templates to help you get started in Article Marketing. You can download them by going to http://www.TheArticleGuy.com/bonustemplates.htm

Would you like to get in on our free weekly Article Guy TeleSeminars? Visit http://www.TheArticleGuyTeleSeminars.com to get started today!

From Jeff Herring - The Article Guy and GreatArticleMarketing.com

Article Marketing - Your Answers To Questions On Article Marketing

The following article is one of a series of articles which focus on Article Marketing, Affiliate Marketing and Internet Marketing. All of the articles are based on real experiences and research done over twenty years as a personal and business coach. They are also written in response to questions which I have been asked as well as address common challenges that people have with affiliate marketing, article marketing, internet marketing or running an online business in general. I sincerely hope that you find the following information of value. One idea, one tip, one clue can make all the difference.

Article Marketing - Your Answers To Questions On Article Marketing

Article marketing is probably the most effective list building and link building strategy in existence. Article directories allow you to include a resource box for every article you will submit. Inside this resource box, you could include a link to your website and specifically to your newsletter subscription form. If you submit just one article to 100 article directories, you'd immediately receive 100 back links to your website. There are thousands of article directories on the 'net today!

Now, lets say you submit, for example, 5 articles to a hundred directories, you'll get 500 back links easily! The best part about this strategy is that quite a number of article directories have high page ranks. We're talking about PR4, PR5, and on occasion, PR7 websites! Having a link to your own website in a website which has a high page rank would give a significant boost to your own pages' search engine standing!

All seems terrific with article marketing, but as with everything else, there are growing concerns as to its real value.

Let's take a look at five of the most common questions which are asked about article marketing...

If I submit the same article to many article directories, won't it violate a search engine's policy against duplicate content?

No, it won't. Since we're dealing with high ranking websites, the search engines would assume that the submitted content is their original work. This is the reason why a lot of article directories are pretty confident about the articles they display. The problem that they encounter, really, is with regards to the credibility of their services.

They don't want to be known as a repository of junk content, that's why they have outlawed the posting of PLR articles as well as articles full of affiliate links.

If you always submit quality, informative content that readers are looking for, youll never have a cause for concern.

Does this mean that I could submit articles which I have already posted in my own web pages?

You need to take care here. The search engines will assume that the higher ranking websites are the originators of the content, your web pages would be distinguished as duplicates, and this could possibly lead to the de-indexing of your website or, at least, that particular article page. You wouldn't want this to happen.

========SIDEBAR========
Affiliate, Article and Internet Marketing in general isn't as easy as many would have us believe. I fully understand (through my own experiences) that it is a lot easier said than done. However, you are here, right now, because you have a desire to improve your business, grow your business, and be more successful. These articles are here with the sole intention of helping you to make the whole process a lot easier.
======END SIDEBAR======

Can I submit as many articles as possible to as many article directories as possible?

Yes, you could! In fact, this is very much advised, to build up your link popularity and secure for your website a great page rank.

However, please bear in mind that search engines, and Google in particular, become quite wary about a website that suddenly experiences a great increase in the number of its back links. It is advised that from the outset, you decide how many articles you can submit and at what intervals, then stick to it. Consistency is the key here.

Does article marketing really work?

Yes, definitely, article marketing does work! If your article's page views remain in low levels, ask yourself

  • Is your article title compelling or intriguing enough to want to read the whole article?
  • Is the actual content of your article interesting enough? Does it cater to a wide audience?
  • Is your article informative enough to consider recommendation?
  • Is your article readable enough to give your audience an easy time in digesting the information you want to share?

These are the factors that contribute to low page views. Doing some necessary editing to correct these problems will dramatically increase the number of times your article will be viewed.

Additionally, some article directories really attract a few visitors only. But the popular ones like www.ezinearticles.com , www.goarticles.com, www.articledashboard and www.isnare.com should give you hundreds of readers in a month's time.

How sure can I be that my article and resource box will be kept intact by people who will use it in their own websites or Ezines?

Unfortunately, you can never be sure. This is why you have to run your own check from time to time. Search for unique phrases in your article, and click on the results. Determine if the webmaster honored your resource box. If he or she did not, you could ask them to include the resource box, or you could file a complaint with the article directory so that they themselves could act on the matter. As always, Persistence and Vigilance are the keys.

Andrew provides a focused problem solving approach and his overriding goal is to provide you with the right solutions to meet your needs. Andrew's website is content rich with value-added information, articles and resources. Into Niche Marketing, then Grab Your Free Copy To Niche Marketing That Pays Right Now

Stop struggling with your Article Writing, pick up a FREE copy of 101 profit pulling headlines and titles and discover How To Succeed As An Article Writer

Article Marketing - What to Market in Your Online Business Articles?

Are you wondering what you can say in your articles that will bring your readers back to your site, ready to buy? Give them informative content that answers their questions.

1. User Information & Directions

Tell your reader how to use products you sell. Offer detailed directions that improve results of using the products you sell and promote good relationships with the users of the product. How often have you heard someone mention an NEW idea and said, "Gee I wish I'd thought of that?" Well, now you can. And when you publish those ideas, you get credit and new customers for your ideas.

2. Details of Understanding

Don't you just find it easier to use a product you know something about? You could give the reader user friendly directions that would promote their ability to use your products. Perhaps the history of your product is interesting, or you have a unique story to tell about how beneficial the product has been to someone? Add in some flair or an amusing tale and you've got a great article that encourages customers.

3. News & Announcements

Has your product saved a life? Perhaps it's been beneficial to a group of people who help others? Maybe your products were used to help a family in need? Or did you donate products to the needy for the holiday celebrations? Let your reader know of these newsy events, or send them an announcement of an event they can participate in. Give them an opportunity to get to know your products better.

Are you ready to learn more about Article Marketing?

Obtain 2 FREE Article Marketing Templates at http://advertizeyourbusiness.com and learn more about the SECRET of Prospering from Online Marketing. Advertize is an online business owned by Jan Verhoeff, an Internet Marketer who believes Content is King. You may visit http://janverhoeff.com about online marketing and a wealth of information.

Best Article Marketing - Discover 3 Incredible Secrets to Grow Your Article Marketing

If you would like your ebusiness to succeed online, you must be able to offer what people are truly looking for whenever they go to certain websites - information. If you are able to provide the right kind of information that your potential clients need, you can easily make them believe that you are good on what you do and that you have answers to their pressing issues. This can lead to rapport and trust, which are two of the very good foundations of strong and fruitful business relationship.

One of the best ways to offer valuable information to your potential clients is by writing and distributing your articles online. You just need to write about topics that will stir the right kind of attention among your potential readers to easily compel them to check on your website. This process which is commonly referred to as article marketing, is currently the best marketing and traffic-generating tool that is being used by billions of webmaster across the globe.

Here are the 3 incredible secrets to grow your article marketing:

1. Target market. In writing your articles, you always need to keep your potential clients in mind to make sure that the information you include in your content are targeted to their needs and wants. If you can consistently satisfy the need of your readers for information, you can easily persuade them to support your products and services.

2. Search engines. You also need to consider the search engines the moment you decide to sink your teeth into this marketing tool to give your articles an edge and make them highly searchable online. Determine which keywords or keyphrases are commonly searched for by your target market and incorporate them on your content.

3. Publishing sites. To increase the chances of your articles being approved by leading publishers, make sure that they conform to the standards they have set. Read and understand their terms of service as this will empower you to create articles that will meet each of their requirements.

To learn more, download my free guide, "How to Generate $15,000 Per Month Online" here: "How to Generate $15,000 Per Month Online"

Sean Mize is an internet marketing mentor who teaches people to generate over $15,000 per month online via automated systems and product funnels.