Marketing

Thursday, June 12, 2008

Three Things You Must Do Before You Submit To Article Directories

To all writers and non-writers out there, now is the time to start digging up those creative writing skills.With modern communication technology comes the popularity of information-based marketing, which is one of the oldest and most effective techniques in getting targeted prospects to sites and converting them into buyers. This is

Article marketing is getting the nod of most webmasters today. This technique has never failed to wow marketers because it constantly brings quality traffic to their site without spending a dime on advertising cost. That is why, more and more people are now incorporating this method to their marketing techniques to further augment their traffic and subsequently their profits. Here are the 4 best methods to breakthrough with article marketing:

1. Multiply the number of articles that you write. In article marketing, the quantity of your articles plays a very crucial role because it dictates the number of links you will generate for your site. Thus, it follows that the more articles you submit, the more traffic you will get and the higher you will be ranked by search engines.

2. Focus on the quality of your articles. When increasing the number of your articles, make sure that their quality do not suffer or you will defeat the purpose of article marketing. Remember, online users will only click the URL on your resource box if they find your article useful, easy to understand, informative, and of high quality.

3. Make your resource box compelling. Your resource box must be well-written and it must be able to convince your readers to go and visit your site. To do that, make sure that your resource box contains your name, your specialty, how you can help your readers, and why should they check out your website.

4. Hire somebody to post your articles to major publishing sites. Article submission can be very tedious and time-consuming considering the number of articles submission sites today. In order for you to focus on what you do best, which is writing, ask someone to submit your articles for you.

Do you want to learn more about how I do it? I have just completed my brand new guide to article marketing success, 'Your Article Writing and Promotion Guide'

Download it free here: Secrets of Article Promotion

Sean Mize is a full time internet marketer who has written over 1574 articles in print and 11 published ebooks.

Making Money with Your Blog!

A place for finding the Nuts and Bolts for Making Money Online with Affiliate Marketing Business Opportunity!

You know, there are some days when it really doesn't matter what you do, it just all comes out wrong. Today may be the closest I've come to one of those days in a long while. But all these crisis gave me an opportunity to vent my spleen about the basic issues of marketing, with an unusual twist.

1. Marketing Gurus rank high because they use keywords.

Have you ever met a marketing guru that didn't talk in keyword phrases and niche jargon? I'm not sure they exist. It's frustrating, but true. They seem to understand the words they use and the phrases that come out of their mouths, but the rest of us are sitting in the corner wondering when they'll shut up. Effective? Perhaps. Their points are made within the context of what they do, who they're talking to, and the niche they develop. Those of us sitting in the corner are not part of their market. The solution, find a different guru to listen to.

2. Links revitalize and article or kill it.

Following the rules doesn't even guarantee you'll be published. For some stupid reason there are always specific rules that when you follow them to the letter, someone disagrees with your perception. If you slip outside the narrow path of leadership, your steps are taken out of context and you probably won't have a clue why. Links are one of those issues. Links to one person may not constitute links to another. If you refer to a website, by name, that's a link. If you use the html code, that's a link, but if you refer to a website by the title of the page, that's NOT a link. Let me hit that link with one last slam of the hammer before I move on to the next paragraph!

3. Move on by that issue and find a new one.

The options are clear. You can stick with your Marketing Guru who isn't making any sense and hang onto your links, continuing to lag behind in the industry, or you can move on. Write another article, change the title, and move right into the next phase of your business existence online. Give yourself a break and step over the mud puddle. You can get where you want to go without walking through the muck of fixing the Guru, rewriting the link, or going back through the hassle. Just simply move on. If your priorities include that one event, and you can't get past it, do it. Then move forward immediately with a new project.

Jan Verhoeff offers new insightful thoughts about marketing at http://janverhoeff.com if you're looking for something new, come by and sign up for her News and Updates, FREE.

Are you ready to make your market ZING?

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Making Money with Your Blog!

A place for finding the Nuts and Bolts for Making Money Online with Affiliate Marketing Business Opportunity!

If you intend to make money from your website by using article marketing, therefore, your first objective is to get your article accepted by the directories. To achieve this, the article must be relevant to the subject, which is defined by the keywords you choose, or the title. You must persuade the article directories to publish your article. Some directories use the title, and some use keywords.

You must devise a title to persuade visitors to choose your article, or keywords relevant to the content. You must also compose a summary or description of your article that will persuade someone interested in your niche to click on your article rather than that of someone else.

Thats just the start. You must then write the article in such a way that it retains the interest of the reader. It is much easier to click away from your article that read through it, so it must provide an answer to a question or a solution to a problem. The days are gone when a meaningless article would attract visitors to click on Adsense ads. If your readers believe that you can help then they will click on your link and visit your website. Article marketing is a cross between literature and advertising.

When you are article marketing, you are literally thinking of all the ways you can persuade as you are writing. You must persuade with the title, with the keywords, with the content, with your bio, and of course you must persuade with whichever offer you are using to compel readers to click into your web site.

Do you want to learn more about how I do it? I have just completed my brand new guide to article marketing success, Your Article Writing and Promotion Guide

Download it free here: Secrets of Article Promotion

Do you want to learn how to build a massive list fast? Click here: Email List Building

Making Money with Your Blog!

A place for finding the Nuts and Bolts for Making Money Online with Affiliate Marketing Business Opportunity!

Network Marketing can be hard for some people to grasp in the beginning. You are told a bunch of different strategies from many different areas and don't know which ones to go with. Or maybe your only getting training from one person and what worked for them isn't necessarily working for you. If you are in a position like that don't give up. Keep going through the rough waters because once you get through them, it can be smooth sailing.

Ok, here is a few things that have helped me along the way.

1.) Stay away from high priced leads. Trust me their not worth the paper their printed on if you haven't already noticed. The thing about biz opp leads are, like I said very expensive, ranging from 3-15 dollars per lead! Whenever I need to buy leads which I don't usually need to, I don't spend over 15 cents a lead. You may find that hard to believe but its true. You just need to know where to find them, and your not gonna do it by listening to your upline about spending $350.00 on 40 leads. That tactic may work for people who have a bunch of spending money coming into this but most people I know who are just starting out don't have those type of funds. Its much more cost effective to have leads coming to you instead of being on a wild goose chase for that one big prospect.

2.) Do not waste time on free classified add sites. If you have not already noticed, those things are flooded with the same crap that no one cares to look at. Your more likely to have a bunch of fellow network marketers emailing your link and asking you to join their opportunity rather then actual prospects calling you. Your much better off starting a blog and joining blog sites. That way people who are interested in that subject can read a little bit of actual information about your business instead of the same old, "$10,000 in two days! awesome," people naturally are repelled by that because you are trying to sell them, which brings up number 3.

3.) Do not hard sell, or push your opportunity on people. You know that you do'nt like it so why would anyone else feel any different. Your better off explaining your business and just getting to know the person, ask alot of questions about them, and what their looking for. You'll end up selling yourself instead of your company and when you sell yourself that means the prospect likes you and when they like you, they sign up. When people like something they buy it, people love to buy, but they hate to be sold, always remember that.

4.) Don't get tunnel vision, meaning don't spend all of your time on one advertising technique. Too many times I see people devoting all of their time to one set thing whether it be buying leads constantly, or investing too much into pay-per-click, or even writing hundreds of little freebie classified ads. You have to broaden your horizons when it comes to marketing and try a little bit of everything and see what works for you. Once you find you marketing niche, thats when you run with it.

5.) Know your market. This may sound simple at first but it actually goes much deeper then you think. Let me ask you, do you post ads anywhere online, get random leads from random lead sources, just advertise to anyone and anything that comes your way. Well then you are a pretty prime example of someone who doesn't know their market. Do not be discouraged though, I see everyone do it. How can you start marketing a product or opportunity without knowing what type of people to market it to and where to find them.

And let me be perfectly clear, your target market isn't someone who filled in an add that said yes I would like to make money online. Whatever your marketing, find out as much as possible about you product, (you'd be surprised how many people just go into something not even knowing the full gist of what their product is about before they start marketing it) then do some research, it shouldn't take to long, and find out what type of people would get the most out of your product. You would market a wrinkle cream to a 22 year old woman would you? Get the point, find your target audience then get in front of them and start marketing, you will see a positive turn around in sales right away.

Try implementing all of these tips and watch your business begin to take off.

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